Raleigh Internet Marketing
Our Raleigh Internet marketing services were designed by our Raleigh marketing experts with small local businesses in mind. Entirely new types of very specialized marketing have emerged, with large amounts of research being done on what works – and what doesn’t. While it’s a fascinating field of study due to the constant and rapid state of evolution, that also makes it difficult for a small business owner to stay on top of what’s working.
We literally wrote the book on online marketing, and if you run a small local business that provides products or services to nearby customers then we can probably help. Fill out our contact form or click through to one of our more detailed marketing service pages – after you watch the video, that is!
Not only is a website with video is over 50x more likely to appear in search results, but video is a powerful way to give people a sense of who you are and create trust which can help boost sales both by connecting with your audience as well as demonstrating your expertise. Our video marketing service can either optimize a video you already have to get results, or we can start with a clean slate, going all the way through to your video not only being published online, but being actively optimized and marketed to help it show in search results for related customer searches. A few types of videos we’ve done include explainer video, whiteboard video, reputation video, tutorials, and more.
Want more online leads? The good news is that they’re probably easier to get than you might have thought. We can help you get more leads by creating and managing a Google Adwords campaign, which is known as a Pay Per Click (PPC) campaign because you pay ever single time someone clicks your ad. For that reason, it’s imperative that your ad be set up correctly or you could end up with an enormous bill for clicks from people that you never wanted to see your ad to start with. And, honestly, writing good ad copy isn’t everyone’s cup of tea. We can help you develop an effective Adwords campaign that brings you more leads, and these types of campaigns are very fast to get running so you start seeing results right away. If you have an existing AdWords campaign, there’s good chances it isn’t really optimized as well as it could be – want to save money? Contact us.
I’m guessing you know that you email marketing could be useful, but maybe you aren’t sure how to do it in a way that doesn’t just come across like spam? Every business should have an opt-in form on their website, and use it to maintain a relationship with their customers while providing value. Done correctly, this builds trust with your customers, helps them solve problems, while illustrating the value you provide and offering them affordable solutions or special offers that help them out while making you additional revenue.
Social Media opens up countless possibilities for marketing your business, from just growing your brand through content syndication, posting PPC ads, engagement ads, and even sweepstakes are among the things you can do. Perhaps more important, though is the opportunity to engage with your audience online. If you’re going to engage in social media, allocate a specific time slot on your weekly calendar, at least once a week, to be sure you can keep up with it. The great news is that we have ways of making this infinitely easier for you!